Kaella Lynn Events

 

 
 

Welcome to the client portal for your project with Shoppe Theory. This portal is a home base you can always use to reference where you are in the project, where the due dates for client homework and expected draft dates from the studio. Please feel free to email at anytime to hello@shoppetheory.com with any questions or concerns about the project.

 

schedule

  • Start Date: March 15th 2017

  • Target completion: June 2nd 2017
  • Target site launch date: June 5th 2017 

Invoices

  • First 50% of Branding: Complete!
  • Second 50% of Branding: Complete! 
  • First 50% of website design: May 15th 2017
  • Second 50% of website design: due TBD
  • First 50% of website development: due TBD
  • Second 50% of website development: due TBD

Documents & Resources

click on the image to download or view the link

coming soon...

coming soon...


Process Timeline Branding:

Phase 1: Discovery

Questionnaire Due: 3/10/17 (complete)
Brand Strategy Round 1: 3/15/17 (complete)
Feedback Due: 3/17/17 (complete)
Brand Strategy Round 2: Tuesday 3/21/17 (complete)
Feedback due: Thursday 3/23/17 (complete)
 

Phase 2: Logo Design

Logo Design Round 1 Due: Friday 3/24/17 (complete)
Feedback Due: Wednesday 3/29/17
Logo Design Round 2 Due: Friday 3/31/17 (complete)
Feedback Due: Tuesday 4/4/17
Logo Design Round 3 Due: Friday 4/7/17 (complete)
Feedback Due: Monday 4/10/17

Phase 3: Style Guide

Style Guide Round 1 Due: Wednesday 4/12/17
Feedback Due: Friday 4/14/17
Style Guide Round 2 Due: Monday 4/17/17
Feedback Due: Wednesday 4/19/17
Style Guide Final + 2nd Invoice Due: Friday 4/21/17

Phase 4: Collateral

coming soon!


Process Timeline Web Design:

Phase 1: Website Worksheet & Wireframe

KL - Website Worksheet Due: Thursday 05/11/2017 (complete)
Website Wireframes Round 1 Due: Thursday 05/11/2017
KL - Feedback Due: Monday 05/15/2017
KL - 1st Invoice Due: Tuesday 05/16/2017
Website Wireframes Round 2 Due: Tuesday 05/16/2017
KL - Feedback Due: Friday 05/19/2017
Final Wireframes Due: Monday 5/22/2017
KL - Final Copy & Images for Web Design Due: Wednesday 5/24/2017

 

Phase 2: Website Visual Design

Homepage Concept Round 1 Due: Tuesday 05/30/2017
KL - Feedback Due: Friday 06/02/2017
Homepage Concept Round 2 Due: Tuesday 06/06/2017
KL - Feedback Due: Friday 06/09/2017
Final Homepage Design Due: Tuesday 06/13/2017
Remaining Page Design Round 1 Due: Friday 06/16/2017
KL - Feedback Due: Tuesday 06/20/2017
Remaining Page Design Round 2 Due: Thursday 06/22/2017
KL - Feedback Due: Monday 06/26/2017
Final Remaining Page Designs + 2nd Invoice Due: 06/28/2017

 

Phase 3: Development

coming soon!


Process Documents



 

Web Design